Research Paper: Mental models of transformative change

In order to continually improve my understanding of the challenges of executives who are doing transformative change, I am currently writing a research paper based on a series of interviews.

The interviews include executive change makers at many levels and in different types of organizations. Recent interviews include a surgeon from the UK, a female corporate executive in the LA entertainment industry, a partner in a design- and impact investing firm and a growth hacking expert.

All along the way I will share findings and insights.

This micro-site serves as a starting point for understanding the project.


Recent interviews



Full Youtube playlist




The research findings will be published as a research paper along with one or more articles, and a short video with select interviews. There will also be a release event in New York City.

The project will run until the end of 2013.


More information

Twitter: #mentalmodelspaper

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